Contact Mazarine: (503) 673-FUND (3863)

15 February 2010

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 February 15, 2010
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Why market your nonprofit to women?

If you’re not marketing your nonprofit differently to women, you might want to ask yourself why not. How would marketing to women look different from marketing to men, trans people and other genders?

9 February 2010

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8 February 2010

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 February 8, 2010
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How Can You Use SMS/Text Messages to Get Donations?

How can you make your message urgent enough to get people to give via text?
Obviously, the US State Department isn’t going to step in for you, not even if you stamp on the ground really hard and have an “earthquake” at your desk.

2 February 2010

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 February 2, 2010
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This is what gives fundraising a bad name.

“The fundraising letter comes in the form of a “survey,” a frequently used device for partisan fundraising, but this one has a twist: calling itself the “Congressional District Census,” the letter comes in an envelope starkly printed with the words, “DO NOT DESTROY OFFICIAL DOCUMENT”

25 January 2010

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 January 25, 2010
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Why your dog is a great fundraiser

pi-thankyousm

What your dog knows about fundraising, and why it works

22 January 2010

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19 January 2010

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 January 19, 2010
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Should you do SEO marketing? An interview with Didit CEO, Kevin Lee

Where is the next frontier for strategic nonprofit marketing? Why should you make time for Search Engine Optimization?

15 January 2010

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 January 15, 2010
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Why should we fundraise for women?

Audio Interview

“Forget China, India and the internet: economic growth is driven by women.” -The Economist

3 January 2010

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29 December 2009

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 December 29, 2009
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"Why do you go to work?"

It’s as if there were a wall. And on one side of the wall is this belief that not-for-profits and government exist for public service, and that they’re fundamentally altruistic, that they have a deeper purpose, and they’re doing good in the world, and they have pure motives. On the other side of the wall are corporations. And they’re just selfish and greedy. They have no purpose other than to make money.

28 December 2009

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 December 28, 2009
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Direct Mail Appeals

What is it? An appeal letter is a letter you send to donors to ask for money. When to do it: Quarterly or yearly […]

28 December 2009

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 December 28, 2009
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Events

What Is It? A special event helps get the word out about your organization, identify new potential donors, and ask them for money, all […]

22 December 2009

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 December 22, 2009
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Advanced Fundraising: Managing Others

Managing Others Development is a crucial department for any nonprofit organization. Not only are development staff tasked with getting all money for the organization, […]

17 December 2009

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 December 17, 2009
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Will your nonprofit survive?

The really interesting question is: “How much money goes into nonprofit programs that don’t work?”

16 December 2009

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 December 16, 2009
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What is Fundraising?

Fundraising is the act of building relationships to help the cause you care about. This can include writing letters and newsletters, throwing parties, visiting […]