I was so lucky to get to chat with Bruce Burtch about cross sector partnerships in this 27 minute interview. Bruce Burtch is the author of Win-Win for the Greater Good, a book for nonprofits, all about how to create better cross sector partnerships, with government, for-profits and social enterprises. If you’ve got a minute,… [Keep Reading]
If you’re calling for sponsorships in the next few months, and you’re scared, I feel you. I’ve gotten a lot of sponsorships, but I’ve gotten lots of rejections too. It’s scary to get rejected, even if it’s happened before. Even if you prepare yourself for it. That’s why I’d like to confess to you what… [Keep Reading]
Did you know that every year on Halloween, I give away a bunch of free stuff for nonprofits to help them fundraise? Well, I do! How does it work? I gather my friends around, and I say HEY, want to give away some stuff that helps nonprofits? And they say, Yeah! So, this year, here’s… [Keep Reading]
Are you looking for sponsorship for that next event? How altruistic of you! You could be SAVING THE COMPANY. YOU COULD BE SAVING THEIR BRAND. Seriously. You have no idea. According to Edelman’s GoodPurpose study of 2013, consumers will punish a brand that does not actively support a good cause. Here’s how partnering with… [Keep Reading]
NOW is an excellent time to start asking for sponsorship. According to Sponsorship.com, the 4th quarter is when most sponsors start allocating their budgets for next year. The 4th quarter is when 43% of sponsors make decisions. That’s RIGHT NOW. This week I’d like to share with you a book that has been a good… [Keep Reading]
Are you sending emails and just feeling like you’re beating your head against the wall? You’re not alone. So many of our fundraising emails go unanswered! WHY? Because maybe the recipient doesn’t know you. Or maybe your subject line sucked. Or maybe the body of the email was really long and not logically set up,… [Keep Reading]
Have you ever thanked a sponsor from the stage? Did you pay careful attention to your wording? Probably not, right? Probably you were just happy to have the whole event over with. However, in this article, I’m going to tell you what you can say and what you should not say from the stage at your next fundraising event.
Last week I got to meet up with my friend Joe Waters in Newton MA! Joe was a blast and we talked nonstop for over an hour! It was such a pleasure to listen to him expound on ideas about the nonprofit sector. I forgot to get a picture with him, so here’s a picture… [Keep Reading]
Here are 6 questions you need to ask to help get that corporate sponsorship. Why should you ask questions of your sponsor? Because most people don’t ask these questions. Most people have NO IDEA what’s happening when they ask for sponsorship. You just ask, and the money just magically appears in your hand, right? Wrong…. [Keep Reading]
There is literally no better time than now to start asking for sponsorships for next year. According to the IEG sponsorship report, the majority of sponsors are making decisions in the 4th quarter about how to spend their sponsorship dollars next year. How will you take advantage of this opportunity? Are you working on a… [Keep Reading]
Are you faced with the same problem every year, of how to get new sponsorships? Are you tired of going down dead end roads, trying to get more corporate support for your cause? Would you like to learn more about how to create a long-term corporate partnership? Meet Bruce Burtch. Bruce Burtch has sat on… [Keep Reading]
What is good about this book? It gives you new ideas for where to research businesses to partner with. For example, many of us know about the Business Journal book of lists. But here are some more places! Hoovers.com LinkedIn.com Chambers of commerce The Giving Guide from the Business Journal or Business times in your… [Keep Reading]
Do you want to get answers to these questions?
1) Cold calling on small businesses for donations – does this work? I’m not having much luck.
2) Getting your foot into large major corporations – noone on the board is well connected.
3) Business networking – most of the chamber/professional events I go to have coupon book sellers, etc —
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