Contact Mazarine: (503) 673-FUND (3863)

4 December 2012

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3 December 2012

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 December 3, 2012
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11 Elements of Fierce Loyalty to Keep Your Donors

  Is your nonprofit or charity part of a national or international movement? Maybe you want to bring dental care to people everywhere. Maybe […]

27 November 2012

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 November 27, 2012
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[PICS]: Speaking at the University of Portland Executive MBA in Nonprofit Management Program

That was so fun! We had some future nonprofit leaders from Mercycorps, Oregon Mentors, Elders in Action, Classical FM radio, the Chapter 13 Trustees […]

20 November 2012

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 November 20, 2012
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Want to Preview The Wild Woman’s Guide to Social Media?

If you want to learn how to succeed in marketing your business or nonprofit online, starting from zero, this is the book for you. […]

24 October 2012

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 October 24, 2012
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Improve your nonprofit website by moving down the ladder

How do you convince people to give to you, even if they don’t know your cause? That is most people. Most people have no […]

12 September 2012

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 September 12, 2012
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Are you following this interesting little debate on Nonprofit Social Media?

There’s been some lively discussion over at the Agitator between Tom and Jay Frost about the value of Facebook likes.

6 June 2012

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 June 6, 2012
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INTERVIEW: Brock Warner, please tell me about the Canada

Warning, this post contains nudity. May not be suitable for viewers under 5. Choking hazard.

brock warner canadian fundraising

10 May 2012

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 May 10, 2012
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[INTERVIEW] 8 Questions Answered about Online Fundraising!

5. What are some email marketing strategies that you’ve found that helps people give?

As with all of our marketing strategies – test, learn, then tweak. Our approach is to continually optimize by applying a test and learn strategy. Test subject lines, asks, copy, images etc. to drive increased donations.

Email software: We are currently investigating different email deployment options.

We have certain limitations with our current email system, which is why we are exploring new options. Our learnings in this area are minimal. We have noticed that any email subject line or header in an e-newsletter that offers a value-add to our readers has a higher click-through rate. A recipe always performs well.

11 April 2012

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 April 11, 2012
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Are you a puppet of your gadgets?

[caption id="attachment_6646" width="400" caption="Are you a puppet of your gadgets?"]puppet[/caption]

Yesterday I wrote about how working your proper hours is important for your health and your sanity.

But now let’s get meta and take a look at the bigger system, what enables you to work 10, 11, 12 hours a day, shall we?

17 February 2012

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 February 17, 2012
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How do you tell your nonprofit’s story in 8 easy steps?

How can you make a photoset and submit to Tech Soup’s Digital Storytelling Contest?

Here’s how I learned to use Animoto and Audacity. Super simple. With Screenshots.

This is so easy.
It can take less than an hour to get your story out there.
You can use this over and over again in appeals online, on youtube, on vimeo, on your website, wherever.
It’s effective in fundraising and appeals
It can be SO EASY. So if you have an hour, why not try it?

7 November 2011

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 November 7, 2011
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Interview: How can you start fundraising from nothing?

Mazarine Treyz Interview on Nonprofit Marketing Zone

Ever wanted to learn how to start fundraising?

Need some tips on where to start getting more website traffic for your nonprofit?

Read this interview.

12 September 2011

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 September 12, 2011
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Is your blog like a hungry printing press, waiting to be fed? What to do?

Is your blog a printing press

“…The press had to be fed. It was waiting there now. You worked hard, you fed it, and it was still just as hungry an hour later…” -The Truth, by Terry Pratchett

7 September 2011

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 September 7, 2011
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I just realized something.

How do you get wild?

13 June 2011

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 June 13, 2011
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How can nonprofits monitor their online reputations?

Online Reputation

This month’s Net2ThinkTank Challenge is, “What are your best practices for effectively monitoring online feedback about your organization, cause, or social enterprise? What are your favorite tools and tactics for listening?” AKA, “How can nonprofits monitor their online reputations?”

16 May 2011

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 May 16, 2011
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3 tips to dramatically increase website donations

Have you ever bought something online? OF COURSE! You know it! What did you buy? Was it a book from bookfinder.com? Was it something […]

3 May 2011

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 May 3, 2011
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How do you turn an accidental donor into an ally? Part 2

Donors crave recognition and attention, most of all, AMIRITE?

2 May 2011

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25 April 2011

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 April 25, 2011
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Re-designing your nonprofit website and other things that are sent to try us

Oh man. Have you ever tried to redesign your nonprofit website? Was that fun? No? Why not? Is it because you were trying to […]

29 March 2011

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 March 29, 2011
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Infographic: Inside the mind of a KICKASS community manager!

Community Manager-Hero or Victim

Which would YOU rather be?