So you’re looking into making multiple streams of income for your nonprofit. You’ve got your events going. You’ve got your grants program going. You’ve got your appeal letter out. How ELSE can you make money for your nonprofit? Think about who you can partner with in a host-beneficiary relationship. This could be part of cause… [Keep Reading]
I’ll go first. Here’s my favorite thing: I get to do what I want all day long. Most of what I want to do is help other people through fundraising and social media and general motivational stuff, so I write, and I work with nonprofits, individuals, and businesses with my various businesses. Mainly, I don’t… [Keep Reading]
Um, hello? The austerity measures that the EU is trying to put into place are basically helping millions of people fall off the poverty cliff, and I am not down with that.
I’ll be honest, before I picked up this book my interest in Cause marketing was pretty much zero. But this book got me excited, thinking about possibilities for some organizations I’m currently doing work for.
Recently I was leading a webinar for CharityHowTo called “Tons of Money in the Mail” and a person asked this question:
“What should we include in our direct mail? Would a sticky note or brochure dramatically increase or decrease our money raised via appeals?”
So Blue-Sky thinking is being overly optimistic. Grey sky thinking is rather less so. Nonprofits seem to sit on their own hands rather than take a risk with anything having to do with spending money. How do Charities engage in grey-sky thinking? Let me count the ways. 1. We’ve never had any money, and we… [Keep Reading]
Here’s where I get all “Transparency rocks!” And show you one of my board reports. Also, if you want to rebrand your nonprofit, you are going to love the Free Nonprofit Brand Report from Harvard University that I’m including here. You’re welcome.
“Don’t spend one minute “paying your dues” or “proving” yourself to an employer. This is a scam. You are either paid fairly—by your own standards, not theirs—from day one or you never will be. The moment you stop enjoying your job, quit—because they certainly won’t hesitate to fire you on a whim. There is no such thing as “loyalty.” Don’t waste your youth “building your resume.” Go have fun and let life develop as it may. Working for a living simply does not pay—and to exert any effort whatsoever above and beyond what you are being compensated for is to be complicit in your own exploitation.”
-Heather: Adjunct college professor, Illinois, from Mother Jones magazine, July, 2011
I am practically the definition of jaded. Seriously. Tell me your sob story. I won’t cry. After years in this business, I feel like I’ve heard it all. There’s no end to the wanting. But yesterday i got a notification that someone had signed up for my newsletter, and as usual, I went to check… [Keep Reading]