by Mazarine | Oct 10, 2016 | Annual Reports, Appeals, Conflict, E-Newsletters
What can you give your donor? Endings. Your appeal letter, your annual report, your grant proposal, your case statement, your capital campaign, your newsletter, your website, all of these places can provide an ending for your donor, and put clean finished edges on 10...
by Mazarine | Jun 15, 2016 | Annual Reports, Book, Cultivating donors, E-Newsletters, Volunteers
Yesterday we talked about what makes people turn around their criticism about your nonprofit when you’re speaking about your cause in person. If you haven’t read that post yet, go read it now. I’ll wait. Are we back? What about if you’re...
by Mazarine | May 31, 2016 | Annual Reports, Cultivating donors, Graphic Design for Nonprofits, Marketing, Webinars
Does this describe last year’s annual report? Your pictures of your cause are tiny, out-of-focus, or just plain amateurish. You don’t have a list of your donors, or worse, you do but you don’t highlight a donor and why they give. And then you put it out as a...
by Mazarine | May 26, 2016 | Annual Reports, Appeals, Cultivating donors, Graphic Design for Nonprofits, Marketing
Here’s an exclusive interview with YWCA Cincinnati annual report creator Nancy Spivey. Their annual report (combined with their appeal letter) made them over goal, which was over $449,000! How did they do it? What made it so successful? What did their donors...
