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We need endings

We need endings

What can you give your donor? Endings. Your appeal letter, your annual report, your grant proposal, your case statement, your capital campaign, your newsletter, your website, all of these places can provide an ending for your donor, and put clean finished edges on 10...
Does this look familiar?

Does this look familiar?

Hi! As you know, I LOVE to help people write more effective appeal letters. Here’s an appeal letter that I just got from Medcins Sans Frontieres/Doctors Without Borders. It is a very effective appeal letter. Let’s look at why. What makes this an effective...