by Mazarine | May 4, 2018 | Acknowledgement, Cultivating donors, Graphic Design for Nonprofits, Marketing, Webinars
Are you working on your annual report right now? I’ve written a few annual reports over the years- And I’ve edited a LOT more! I’ve taught the Annual Report Masterclass since 2015, and I’ve taught the Annual Report e-course since 2014. In that...
by Mazarine | Nov 14, 2016 | Annual Reports, Cultivating donors, Graphic Design for Nonprofits, Marketing
Are you working on your annual report right now? How can you make it better than last year? Read on! Here’s an annual report review I did recently for a student in my annual report class. Here’s what I generally do with my annual report reviews. First, I...
by Mazarine | May 31, 2016 | Annual Reports, Cultivating donors, Graphic Design for Nonprofits, Marketing, Webinars
Does this describe last year’s annual report? Your pictures of your cause are tiny, out-of-focus, or just plain amateurish. You don’t have a list of your donors, or worse, you do but you don’t highlight a donor and why they give. And then you put it out as a...
by Mazarine | May 26, 2016 | Annual Reports, Appeals, Cultivating donors, Graphic Design for Nonprofits, Marketing
Here’s an exclusive interview with YWCA Cincinnati annual report creator Nancy Spivey. Their annual report (combined with their appeal letter) made them over goal, which was over $449,000! How did they do it? What made it so successful? What did their donors...
by Mazarine | Jan 21, 2016 | Graphic Design for Nonprofits, Marketing
I got this SWEET annual report that I just had to share with you! On the envelope, it said: “Mazarine, I’ve been reading your blog taking your webinars and trying to incorporate some of your suggestions into this impact report. Thank you for all your...
by Mazarine | Dec 22, 2015 | Cultivating donors, E-Newsletters, Graphic Design for Nonprofits, Marketing
I’ve seen so many bad nonprofit newsletters. And some really good ones! What sets the good ones apart? For example, Pesticide Action Network. Their newsletter is ALWAYS interesting, and ALWAYS full of useful advice, even when the topic may seem dry or hopeless...