Getting Donations Through Your Nonprofit Newsletter E-Course


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nonprofit newsletter course

Have you ever been frustrated by your nonprofit’s e-newsletter?

Is it that you’re not allowed to write it without a committee?

Is it that no one opens it?

Or you don’t know if anyone does?

Are you frustrated that few people give through your e-newsletter?

Do you want to solve your problems and help your e-newsletter make money for your nonprofit?


Naturally, you want the best for your cause, and you want to figure out how to get more people to give.

Join us for this 6 Week E-Course as we will address all of these frustrations and come up with solutions for you.

What is an e-course?

For those of us who can’t find time for webinars in our busy schedule, we’ve got the e-course to help you learn at your own pace. Here’s a sample of the e-course. 

Is it a live webinar?

No, it is not a live webinar. An e-course is a series of emailed worksheets and instructions that allow you to assimilate information at your own pace, taking into account all of the other things you have going on. There are two recorded webinars that are also included in this e-course, but because they’re recorded, you can watch them whenever you want.

How long is it?

Each week for six weeks, you will get one email with instructions, examples, step-by-step checklists for your e-newsletter, and research showing the best way to write your e-newsletters. Each week will take about two hours to complete, max. When you buy this product, you will be placed on an email list that will email you the product, one week at a time. You will not be placed on any other list, and once the course is over you will get no further emails from us.

Can I print it out?

Each section of the course is formatted for easy print out to put into a binder and refer to each time you write your e-newsletter.

Can I get feedback on my current newsletter?

At the end of the e-course you’ll have a chance to participate in a webinar with your teacher, Mazarine Treyz, going over your e-newsletter and offering suggestions to make it more effective.

Have you ever offered this before?

Yes, I have, and it was tremendously popular. Here’s what people said:

Full of great information, and was great to be given other links as resources and supplemental materials– that makes it an incredible value! I also appreciated the presenter providing real world examples. -Anonymous

“This has been one of the best courses I’ve taken. Incredible amount of information that I can’t wait to implement at work. Thank you so much!” -Jen, Idaho

Do you have a guarantee?
Yes! If you are dissatisfied for any reason within 30 days of purchase, you can get your money 100% refunded, no questions asked. I want to make sure you’re happy and give you exactly what you need to make your nonprofit newsletter succeed!


What will you learn?

Here are the course modules you’ll be receiving for Getting Donations Through Your Nonprofit Newsletter

Week One: Enewsletters | It’s in Your List (that’s where it is!)
  • Simple tips for growing your list quickly and ethically
  • Offline ways to get more subscribers to your enews
  • 22 subject lines guaranteed to get subscribers to open your emails
Week Two:            Enewsletters | Getting Down to Basics
  • Choosing your best enewsletter platform — beyond pricing
  • Designing an effective enewsletter, including formatting rules for html and text based emails
  • Get it read!  40% of your peeps will open your enews on their phone.  How to test how your enews will look
  • The five reasons people share your enews

Bonus:  Free and low-cost design resources cheat sheet

Week Three:              Enewsletters | Long-term Engagement & Design
  • Four simple emails that lead people to take action
  • Innovations in enewsletters
  • Case studies of incredible enewsletters
  • What kinds of photos to use
  • How knowing where to put your “donate” button will increase clicks — and donations!
Week Four:            Surveying | Your Secret Weapon Online and Off
  • Sample surveys to help you segment your enews subscribers
  • Survey questions to engage both online and off
  • Potent calls to action for your enews
  • How regular surveying can practically write your content for you
Week Five:  Print Newsletters Are Still Relevant | Making Yours Pay Off
  • Why you need both online and print newsletters
  • Writing for your donors:  what they really care about
  • Why you need to kill your “letter from the Executive Director”
  • How to write news stories
  • How to incorporate the numbers — without putting your readers to sleep
Week Six:  Print Newsletters | Designing and Mailing on a Budget
  • How and why to get rid of Microsoft Publisher once and for all
  • Captions, photographs, and statistics oh my!
  • Headlines that sell

 BONUS #1: Webinar Recording on how to get people to open your nonprofit newsletters, a $67 value!


Bonus #2:  Advanced Webinar Recording on how to get people to donate through your nonprofit newsletters, a $87 value alone!

Bottom line: If you are working at a nonprofit where no one ever taught you how to write an e-newsletter, and you want to learn how to do it better, this is the course for you.
Take advantage of this offer and learn how to make the most of your nonprofit e-newsletter.
Looking forward to chatting with you soon!

Mazarine Treyz

PS. Remember!


You have to learn how to do better with your newsletter! This course will help you set up a baseline for measuring engagement you’re getting with your newsletters now, and set you up to succeed in the future!

About the teachers and writers:
mazarine treyz
Mazarine Treyz has written hundreds of e-newsletters with an average open rate of 30-50%. She has raised thousands of dollars with e-newsletters for nonprofits, and has raised thousands for her business as well via e-newsletters. Mazarine Treyz writes e-newsletters for clients in the nonprofit and HR industries.

Mazarine Treyz, BA, (Bard College), is the author of the popular Wild Woman’s Guide to Fundraising. Her book was named as one of the Top 10 books of 2010 by Beth Kanter, CEO of Zoetica and author of The Networked Nonprofit.

In 2003 Mazarine wrote her first grants for Indonesian nonprofit Yayasan Emmanuel. In 2005 she co-founded a nonprofit called “The Moon Balloon Project” on the south shore of Boston, MA. Since that time she has raised over $1M for various local, national, and international nonprofits with appeals, emails, grants, sponsorships, and more.

Partnerships include:

  • –Association of Fundraising Professionals National
  • –National Fundraising Convention, IFC, UK
  • –The United States Olympic Committee
  • –Blackbaud
  • –MidValley Development Officers
  • –VolunteerMatch.org
  • –GuideStar.org
  • –NetworkforGood
  • –GreaterGiving
  • –Bloomerang
  • –BirdsCaribbean, Jamaica
  • –National SBA Small Business Week
  • –Willamette Valley Development Officers
  • –The Scleroderma Foundation National Leadership Conference
  • –Meals on Wheels National training seminars and conference
  • –University of Portland’s Master’s in Nonprofit Management program and many others.

Ms. Treyz has taught thousands of national and international nonprofits how to fundraise since 2009. Ms. Treyz created the first Fundraising Android Apps in 2010. In 2012 she published The Wild Woman’s Guide to Social Media, which got a 5 star rating from Nonprofit.About.com in 2013. In 2013 she published Get the Job! Your Fundraising Career Empowerment Guide, which also got a 5 star rating from Nonprofit.About.com.


PS. Bottom line: If you can’t afford to do 4 mailings a year, and want to get more donations through your e-newsletter, you will benefit from this e-course.


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